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Category: paid-search

What I Learned in 8 Weeks with Dan Tyre

As the saying goes, sometimes the heaviest thing in the office is the phone. I, like many other agency owners, am always...

Matt Walde April 10, 2019
Blog

Brand Name Keywords: To Bid or Not to Bid?

At this point, paying for advertising on search engines is a must. Just about everyone is doing it. When setting up.

Callie Cernauskas February 25, 2019
Blog

Budgeting for Digital Ads: How Much Should I Spend?

We hear it all the time: How much should I invest in Google Ads? How much should I allocate for Facebook advertising spend?.

Kelly McEvitt January 31, 2019
Blog

AdWords Management Is Not Equal: Tips for Managing your AdWords Account

The management of your AdWords account is very important. Whether your company is taking the task on in-house or hiring an.

Callie Cernauskas May 21, 2018
Blog

How to Choose Between Paid Search and Social Media Marketing

Should your company do paid search or social media marketing? The truth is, you need to be doing both, and the right.

Taryn Kaufman March 22, 2018
Blog

5 Reasons Why PPC Management with an Agency Makes Sense

The front line of Google and any other search engine results page (SERP) begins with paid search. I’m sure by now you have.

David Davis II September 18, 2017
Blog

AdWords in 2017: Better for us or better for Google?

Before I go any further, I’d like to preface that this is an opinion piece. This opinion has been formed by years of.

Thomas Raville June 08, 2017
Blog

Improve Your Conversion Rate with Retargeting

Understanding PPC In short, PPC (pay-per-click) helps connect relevant search users to the service or products they are in.

David Davis II May 26, 2017
Blog

What is Search Impression Share?

As the face to every paid search account here at AdVision, I run into a lot of the same questions. Why would I want to bid.

Adam Ross April 25, 2017

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