As the saying goes, sometimes the heaviest thing in the office is the phone. I, like many other agency owners, am always...
Back in high school, psychology was my favorite class. I loved learning about what goes on inside the brain. Cognitive bias,.
Marketing without targeting your buyer persona is kind of like throwing mud at the wall. You throw it hard enough, and some.
Marketing personas have been there for quite some time. It is a great idea to personify the target segments and strategize.