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What is Social Proof (And How Can You Use It)?

If I were to tell you AdVision is the greatest inbound marketing agency that ever was, there’s a good chance you’d just roll your eyes and write it off. It could very well be true (I’d like to think it is), but since it’s coming from me, it’d probably come off as being part of a self-serving agenda. Now say someone else (not associated with our company) told you how much he or she loves working with AdVision. It might be a different story.

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